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Multiple Choice
A) A firm in the same industry and in the same strategic group
B) A firm that produces substitute goods to your product line
C) A competitor to your product where a high switching cost exists
D) A firm in the same industry and in the nearest strategic group looking to join your group
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Essay
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True/False
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Multiple Choice
A) in most cases, the expense of collecting the necessary data exceeds the benefit
B) forecasting's retrospective nature provides little information about the future
C) managers may view uncertainty as "black and white" while ignoring important "grey areas"
D) it can create legal problems for the firm if regulators discover the company is making forecast
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Multiple Choice
A) changes in the ethnic composition.
B) the increasing educational attainment of women in the past decade.
C) progressively less disposable income by consumers.
D) changes in the geographic distribution of the population.
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Multiple Choice
A) other companies in the same industry.
B) foreign companies which can use cheap labour in their countries.
C) firms in other industries that produce products or services that satisfy the same customer need.
D) partners and affiliates.
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True/False
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verified
Multiple Choice
A) Two assumptions are made: (1) no two firms are totally different, (2) no two firms are exactly the same.
B) Strategic groupings are of little help to a firm in assessing mobility barriers that protect a group from attacks by other groups.
C) Strategic groups help chart the future directions of firms' strategies.
D) Strategic groups are helpful in thinking through the implications of each industry trend for the group as a whole.
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Essay
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